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greenwashing

Scope X emissions: Futerra CEO urges firms to address climate impact of advertising and lobbying

Marketing

Scope X emissions: Futerra CEO urges firms to address climate impact of advertising and lobbying

Futerra CEO Lucy Shea puts greenwashing, climate action and behaviour change centre stage on day one of the Net Zero Festival

clock 28 September 2022 • 4 min read
Reports: Fossil fuel advertising ban comes into force in France

Marketing

Reports: Fossil fuel advertising ban comes into force in France

Firms no longer permitted to promote petroleum and coal products and services in France under new climate law

clock 24 August 2022 • 3 min read
ASOS, Boohoo and ASDA investigated over fashion 'greenwashing' claims

Marketing

ASOS, Boohoo and ASDA investigated over fashion 'greenwashing' claims

Three fashion retailers could face legal action from the UK's Competition and Markets Authority if found to have misled its customers over the environmental credentials of their products

clock 29 July 2022 • 4 min read
Corporate greenwashing is undermining UK preparation for climate shocks, EA chair warns

Infrastructure

Corporate greenwashing is undermining UK preparation for climate shocks, EA chair warns

Emma Howard Boyd warns almost £650bn of planned public and private UK infrastructure investment at risk in current decade unless climate impacts are considered in planning

clock 01 July 2022 • 3 min read
FCA sees 'clear rationale' for stronger regulation of ESG data providers

Investment

FCA sees 'clear rationale' for stronger regulation of ESG data providers

UK's Financial Conduct Authority signals stronger regulatory oversight of ESG markets could be in the offing in response to growing 'greenwash' concerns

clock 30 June 2022 • 2 min read
'Greenwashing works': Consumers need better protection from misleading green claims, study warns

Marketing

'Greenwashing works': Consumers need better protection from misleading green claims, study warns

But Behavioural Insights team study finds that targeted interventions and education can reduce vulnerability to greenwash claims

clock 24 June 2022 • 3 min read
Misleading and unsubstantiated: Advertising watchdog rules against plastic grass firm's 'eco-friendly' claims

Marketing

Misleading and unsubstantiated: Advertising watchdog rules against plastic grass firm's 'eco-friendly' claims

ASA upholds complaints made against Evergreen UK's claims that its artificial grass can purify the air

clock 08 June 2022 • 3 min read
Survey: Impact investing attracting growing interest despite 'greenwashing' concerns

Investment

Survey: Impact investing attracting growing interest despite 'greenwashing' concerns

American Century Investments survey found 63 per cent of UK respondents interested in impact investing, up from 48 per cent in 2020

clock 26 May 2022 • 2 min read
Can technology solve greenwashing?

Management

Can technology solve greenwashing?

Armed with the right technology and processes, brands can put an end to greenwashing for good, writes Compare Ethics CEO Abbey Morris

clock 28 March 2022 • 4 min read
Are fashion certification schemes providing a 'smokescreen' for greenwashing?

Supply chain

Are fashion certification schemes providing a 'smokescreen' for greenwashing?

Investigation by the Changing Markets Foundation claims a host of industry sustainability initiatives are not fit for purpose

clock 25 March 2022 • 7 min read
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