greenwashing

KPMG polling reveals high levels of concern among consumers over 'misleading' green claims

Poll of marketing professionals reveals major concern around risk of greenwashing within a sector that is increasingly tasked with promoting sustainability progress

Latest acquisition sees Anthesis announce merger with Switzerland-based consultancy Charlescannon

US research commissioned by PR giant Edelman points to 'powerful amplifier effect' of sustainability messaging in brand communications

Origin's Victoria Brocklesby offers her take on how facilities managers can ensure they are purchasing genuinely sustainable building materials and products

ASA rules series of ads from oil and gas giants fail to provide sufficient details on their net zero plans and continued polluting activities.

European Banking Authority also warns greenwashing has the 'highest impact' on firms' reputational and litigation risks

Competition and Markets Authority warns buyers of 'green home' tech such as solar panels, heat pumps and 'hydrogen-ready' boilers are not always treated fairly by businesses

Research commissioned by environmental charity Earthwatch reveals increasing number of UK businesses have engaged in 'greenhushing' in the past year

Businesses need help to cut through a proliferation of insufficiently scientific standards and advice, writes IPPR's Joshua Emden