Advertising

Researchers map emissions impact of high-carbon advertising, as Innocent is rapped by advertising regulator for ad that exaggerates environmental benefits of purchasing smoothies

Analysis argues tech giant is continuing to generate revenue by selling ads to 'climate denier' publishers one month after it said it would halt the practice

Political public relations arguably holds its origins in the oil, gas and coal industries, but amid growing criticism it is now facing increasing pressure to forge a future path beyond fossil fuel marketing

Advertising Standards Authority faces criticism from environmental campaigners over 'series of failed and missed opportunities' to act against greenwashing

US Clean Creatives campaign is now training its sights on the UK, arguing industry-led Ad Net Zero initiative does not go far enough

The new tool aims to measure the emissions generated from producing adverts in a bid to help the industry achieve net zero by 2030

Ad Net Zero unveils new online training course for advertising professionals and announces plan to host a Global Summit to reassert advertising industry support for the transition to net zero emissions

The business and reputational risks for companies that provide a platform for, or create, fossil fuel advertising are growing

The creative industries have a pivotal role to play in the net zero transition, but can they really inspire sustained shifts in public opinion and behaviours?

Food waste app Olio and green energy company OVO among brands to split £2m advertising fund prize