'Time for PR and ad agencies to come clean': Campaigners demand UK creative agencies cut ties with fossil fuel firms

Cecilia Keating
clock • 5 min read
UK advertising industry is facing growing pressure over its business activities
Image:

UK advertising industry is facing growing pressure over its business activities

US Clean Creatives campaign is now training its sights on the UK, arguing industry-led Ad Net Zero initiative does not go far enough

Clean Creatives - the US-based campaign group that has ramped-up pressure on PR and advertising firms to stop working with the fossil fuel industry - has announced it is now training its sights on the...

To continue reading this article...

Join BusinessGreen

In just a few clicks you can start your free BusinessGreen Lite membership for 12 months, providing you access to:

  • Three complimentary articles per month covering the latest real-time news, analysis, and opinion from Europe’s leading source of information on the Green economy and business
  • Receive important and breaking news stories via our daily news alert
  • Our weekly newsletter with the best of the week’s green business news and analysis

Join now

 

Already a BusinessGreen member?

Login

More on Marketing

Inform, educate, entertain: Top TV production firms join Content Climate Pledge

Inform, educate, entertain: Top TV production firms join Content Climate Pledge

ITV Studios, Fremantle, and Banijay UK become first television production companies to sign up to pledge led by BAFTA’s Albert initiative

Michael Holder
clock 06 May 2026 • 2 min read
UK Green Business Awards 2026: Sustainable workwear giant Fristads named as headline sponsor

UK Green Business Awards 2026: Sustainable workwear giant Fristads named as headline sponsor

Leading workwear manufacturer signals its support for the UK's burgeoning green economy

BusinessGreen staff
clock 06 May 2026 • 2 min read
Study: Health-focused messages twice as effective at encouraging public climate action

Study: Health-focused messages twice as effective at encouraging public climate action

New research finds evidence of climate impacts on health increases public support for decarbonisation

clock 01 May 2026 • 4 min read