Advertising

Watchdog rules paid-for Facebook post and poster ad were socially irresponsible

Speakers at BusinessGreen conference discuss critical role communications and ad industry must play in turning climate targets into action

Innovative outdoor digital advertising campaign promotes Ovo’s new demand flexibility scheme Power Move

Clean Creatives' releases its third annual F-List report, which names just shy of 300 agencies that worked for fossil fuel companies in 2022 and 2023

Campaign targets TotalEnergies sponsorship of Rugby World Cup with call to kick fossil fuel advertising out of major sporting events

Poll of marketing professionals reveals major concern around risk of greenwashing within a sector that is increasingly tasked with promoting sustainability progress

New guide from the Ad Net Zero campaign and the Global Alliance for Responsible Media aims to help businesses slash the environmental footprint of their advertising campaigns

US research commissioned by PR giant Edelman points to 'powerful amplifier effect' of sustainability messaging in brand communications

Advertising Standards Authority rules ad campaign failed to provide sufficiently complete picture of firm’s environmental impact

Climate-related rulings published by the ASA today underscore the critical need to step up policing of corporate greenwash in adverts, argues AdFree Cities' Veronica Wignall