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Marketing

The FIFA World Cup was shaped by extreme weather - will Euro 2028 change football's climate legacy?

Marketing

The FIFA World Cup was shaped by extreme weather - will Euro 2028 change football's climate legacy?

The Euro 2028 tournament in the UK and Ireland provides an opportunity to lead the way in climate resilient sport, writes Football For Future founder Elliot Arthur-Worsop

clock 24 July 2026 • 4 min read
'Do It Right': Signature Brew, Wildfarmed, and Groove Armada launch regeneratively farmed beer

Marketing

'Do It Right': Signature Brew, Wildfarmed, and Groove Armada launch regeneratively farmed beer

New 'Do It Right' lager is to be stocked exclusively in Waitrose stores nationwide

clock 24 July 2026 • 2 min read
Mass balance accounting: A 'misleading marketing scheme' or a 'bridge' to greener products?

Carbon Accounting

Mass balance accounting: A 'misleading marketing scheme' or a 'bridge' to greener products?

EXPLAINER: BusinessGreen unpacks a new report into the accounting method behind some of the green claims made by some of the world's biggest companies

clock 23 July 2026 • 12 min read
Poll: Majority of UK public want to see equal action to cut emissions and adapt to climate impacts

Marketing

Poll: Majority of UK public want to see equal action to cut emissions and adapt to climate impacts

Research shows public wants the government and private sector to do more to combat both the causes and impacts of climate change, but uncovers confusion over terms such as 'adaptation' and 'mitigation'

clock 14 July 2026 • 4 min read
Women in Green Business Awards 2026: Book your place now

Skills

Women in Green Business Awards 2026: Book your place now

Tickets now available for tables and seat packages at the third annual Women in Green Business Awards

clock 09 July 2026 • 1 min read
Updated ASA ruling pours cold water on wood burning stove emissions claims

Marketing

Updated ASA ruling pours cold water on wood burning stove emissions claims

Watchdog amends ruling on stove emissions and efficiency following an independent review, but maintains that past claims were 'misleading'

clock 08 July 2026 • 4 min read
KFC, McDonald's, and Nestlé-backed pilot cuts litter by 16 per cent

Waste

KFC, McDonald's, and Nestlé-backed pilot cuts litter by 16 per cent

Year-long Keep Britain Tidy programme to crack down on litter delivers 22-percentage-point increase in public satisfaction

clock 06 July 2026 • 3 min read
Is the social media ban for under-16s a chance to go 'back to basics' on climate comms?

Marketing

Is the social media ban for under-16s a chance to go 'back to basics' on climate comms?

Communications experts share their thoughts on how the proposed ban on social media for under 16s might provide an opportunity to reinvigorate the UK's climate and nature discourse

clock 02 July 2026 • 15 min read
'Don't be a tosser': Fussy launches campaign to reduce bathroom plastic waste

Marketing

'Don't be a tosser': Fussy launches campaign to reduce bathroom plastic waste

Refillable deodorant brand Fussy launches first TV campaign backed by Sky Media's Sky Zero Footprint Fund

clock 01 July 2026 • 2 min read
Let's Save Water: New campaign aims to cut wasted water in England and Wales

Marketing

Let's Save Water: New campaign aims to cut wasted water in England and Wales

Campaign aims to change public's relationship with water and inspire behaviour change to tackle growing pressure on future supplies

clock 30 June 2026 • 2 min read
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