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Marketing

Ad Net Zero: Guidance unveiled to help boost climate literacy in advertising sector

Marketing

Ad Net Zero: Guidance unveiled to help boost climate literacy in advertising sector

New guidance from non-profit's Young Leaders Group suggests steps to strengthen 'personal accountability' and 'collective responsibility' for ad industry's climate impact

clock 17 February 2026 • 3 min read
'Completely unnecessary': Veggie brands warn against EU ban on meat names for plant-based food

Marketing

'Completely unnecessary': Veggie brands warn against EU ban on meat names for plant-based food

Terms such as 'plant-based burger' or 'vegetarian sausage' have developed organically to communicate format and use rather than content, joint letter claims

clock 16 February 2026 • 6 min read
Portsmouth Council becomes 'first in the UK' to restrict ads for single use plastics

Marketing

Portsmouth Council becomes 'first in the UK' to restrict ads for single use plastics

Portsmouth Council has followed Edinburgh and Sheffield in restricting ads that harm the environment

clock 16 February 2026 • 3 min read
UK Green Business Awards entry deadline: Under two weeks to go

Marketing

UK Green Business Awards entry deadline: Under two weeks to go

Companies, projects, and individuals urged to get their submissions in for the UK's most prestigious green business awards

clock 13 February 2026 • 2 min read
Milking it

Marketing

Milking it

Rules that stop brands selling plant-based food and drink from marketing their products with terms that are already widely used are becoming ever more ridiculous

clock 12 February 2026 • 4 min read
Supreme Court bans Oatly from using 'milk' in its marketing

Marketing

Supreme Court bans Oatly from using 'milk' in its marketing

Swedish oat drinks brand loses long-running legal battle with trade association Dairy UK over attempt to trademark 'Post Milk Generation'

clock 11 February 2026 • 4 min read
Can the junk food ad ban provide a boost for plant-based foods?

Marketing

Can the junk food ad ban provide a boost for plant-based foods?

EXPLAINER - New advertising restrictions offer plant-based brands a chance to seize market share - but only if rules are seen as a 'creative brief rather than a constraint'

clock 11 February 2026 • 11 min read
Survey: Public concern over climate change remains high, despite growing fear of conflict

Marketing

Survey: Public concern over climate change remains high, despite growing fear of conflict

Global survey of 13,000 people across Europe, Americas, Middle East, and Africa, reveals environmental issues remain a major concern for the public

clock 11 February 2026 • 4 min read
'Decoding luxury': Almost three quarters of luxury fashion buyers influenced by sustainability

Marketing

'Decoding luxury': Almost three quarters of luxury fashion buyers influenced by sustainability

Rather than simply buying more, growing numbers of consumers are making considered purchasing decisions, study finds

clock 11 February 2026 • 3 min read
UK Green Business Awards: Ten top tips for your entry

Marketing

UK Green Business Awards: Ten top tips for your entry

The deadline for entering the UK Green Business Awards is approaching fast - here is some handy advice from the judges on what makes for a strong entry

clock 06 February 2026 • 4 min read
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