Advertising Association
Marketing
Initiative that aims to cut operational emissions of advertising production welcomes raft of high-profile global, US, and EU trade bodies to its fold
22 June 2022
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5 min read
Net Zero Now
VIDEO: Advertising Association CEO speaks to BusinessGreen's editor-in-chief James Murray about what the public wants from businesses in the net zero transition
30 November 2021
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1 min read
Marketing
The broadcaster will air 170-minute ad breaks produced to be net zero and featuring the winners of its Zero Footprint Fund
01 November 2021
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3 min read
Marketing
US Clean Creatives campaign is now training its sights on the UK, arguing industry-led Ad Net Zero initiative does not go far enough
29 October 2021
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5 min read
Marketing
The new tool aims to measure the emissions generated from producing adverts in a bid to help the industry achieve net zero by 2030
29 September 2021
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2 min read
Climate change
Ad Net Zero unveils new online training course for advertising professionals and announces plan to host a Global Summit to reassert advertising industry support for the transition to net zero emissions
14 September 2021
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3 min read
Marketing
Food waste app Olio and green energy company OVO among brands to split £2m advertising fund prize
03 August 2021
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3 min read
Work
An initiative to reach net zero in the advertising industry by the end of 2030 today provided further details of how it will enact its action plan, which was published last year
25 February 2021
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2 min read
Marketing
Agencies facing fresh calls to cut their ties with laggard fossil fuel firms, leaving many in the advertising and PR sector with difficult decisions to make
25 November 2020
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10 min read
Marketing
Cross-sector initiative includes five-point action plan to decarbonise companies and operations right across the advertising industry value chain
18 November 2020
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3 min read
