Marketing

PR boss gives BusinessGreen his take on net zero, COP26, and ‘greenwashing' as Freuds scoops prestigious Queen’s Award for Enterprise for its commitment to sustainable development

Promoting solar power, calls for a global shipping carbon tax, and soaring German EV demand feature in this week's Global Briefing

Don't have time to cut through the Earth Day noise? We've rounded up some of our favourite announcements from drinks, fashion, consumer goods and tech brands this year

Global advertising giant hails 'industry first' as it promises to deliver net zero emissions for its full value chain, including ad placements

The BusinessGreen Leaders Awards is back for 2021 and keen to make up for lost time in this most crucial of years for the green economy

New report from Cambridge Sustainability Commission on Scaling Behaviour Change warns world's wealthiest people must change their habits to meet global climate goals

Targeting individual consumer behaviours, or making greener brands aspirational, can create compelling campaigns that drive revenue and trigger sustainable behaviour change, writes Dentsu International's Anna Lungley

The public-private Energy Research Partnership warns all new decarbonisation incentives must include 'behaviour change enabling plans' for both corporates and the public

Fresh analysis suggests 'Chelsea tractor' stereotype holds true with gas-guzzling SUV sales largely concentrated in UK towns and cities

VW spokespeople have revealed plans - unveiled just yesterday - to rename US branch 'Voltswagen' were a marketing stunt