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Advertising

AdGreen to address 'hidden' production emissions via updated calculator

Marketing

AdGreen to address 'hidden' production emissions via updated calculator

Advertising Association campaign moves to help industry measure previously 'hidden' emissions arising from use of cloud computing and digital production technologies

clock 07 August 2024 • 3 min read
Red alert: Can traffic-light labelling of high-carbon products drive climate action?

Marketing

Red alert: Can traffic-light labelling of high-carbon products drive climate action?

As calls mount for a ban high-carbon advertising, a new study claims to provide the first clear insight into UK public attitudes on the regulation of advertising for polluting goods and services

clock 19 June 2024 • 6 min read
'Toxic for your brand': UN Secretary General calls for fossil fuel advertising ban

Climate change

'Toxic for your brand': UN Secretary General calls for fossil fuel advertising ban

UN chief uses Environment Day address to calls on media firms and financial institutions to sever ties with polluters

clock 05 June 2024 • 6 min read
'Basic common sense': Edinburgh bans adverts for fossil fuels and high-carbon products

Marketing

'Basic common sense': Edinburgh bans adverts for fossil fuels and high-carbon products

City Council announced crackdown on adverts of airlines, airports, SUVs, cruise ships and petrol and diesel cars

clock 30 May 2024 • 3 min read
A tale of two advertising awards

Marketing

A tale of two advertising awards

Ten leading advertising agencies have been handed 'F-List' awards for their work with fossil fuel companies - but will the naming-and-shaming exercise work?

clock 09 May 2024 • 7 min read
Study: Consumers motivated by 'green' words and images in food and drink adverts

Marketing

Study: Consumers motivated by 'green' words and images in food and drink adverts

Environmentally-focused images and words in adverts make people believe products are eco-friendly, Advertising Standards Authority study finds

clock 18 April 2024 • 4 min read
Asos, Boohoo, and George at Asda sign formal agreements to help tackle greenwash

Marketing

Asos, Boohoo, and George at Asda sign formal agreements to help tackle greenwash

Competition Markets Authority urges entire fashion sector to use new agreements as benchmark for best practice on green claims

clock 28 March 2024 • 3 min read
Polluting products and brands pulled from Sheffield City Council-owned billboards

Marketing

Polluting products and brands pulled from Sheffield City Council-owned billboards

Adverts for airlines, airports, fossil fuel-powered cars, and polluting firms banned from Sheffield City Council-owned platforms

clock 20 March 2024 • 4 min read
'Agency for Nature': What can the 'Ecokamasutra' teach businesses about climate comms?

Marketing

'Agency for Nature': What can the 'Ecokamasutra' teach businesses about climate comms?

BusinessGreen Intelligence takes lessons in creative climate comms from the minds behind five 'Agency for Nature' campaigns

clock 14 March 2024 • 14 min read
Planet Tracker: Advertisers working with fossil fuel clients hold significant investment risk

Marketing

Planet Tracker: Advertisers working with fossil fuel clients hold significant investment risk

To mitigate financial risk, investors should request advertising companies disclose the emissions impact of their work with polluting clients, think tank argues

clock 23 February 2024 • 4 min read
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