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Marketing

'The end of the line for fossil fuel greenwashing?': What the ASA's latest climate rulings mean for fossil fuel marketing

Marketing

'The end of the line for fossil fuel greenwashing?': What the ASA's latest climate rulings mean for fossil fuel marketing

A trio of rulings from the UK's advertising regulator could have major consequences for oil and gas firms' marketing strategies

clock 07 June 2023 • 10 min read
Claiming gas boilers are 'hydrogen-ready' risks greenwashing, UK watchdog warns

Buildings

Claiming gas boilers are 'hydrogen-ready' risks greenwashing, UK watchdog warns

Competition and Markets Authority warns buyers of 'green home' tech such as solar panels, heat pumps and 'hydrogen-ready' boilers are not always treated fairly by businesses

clock 01 June 2023 • 4 min read
Sport Sponsors Climate Pledge: New initiative aims to link sponsorship deals to emissions reductions

Marketing

Sport Sponsors Climate Pledge: New initiative aims to link sponsorship deals to emissions reductions

ChangeNOW and 17 Sport unveil new co-ordinated effort to tie sponsorship to efforts to decarbonise the sports industry

clock 26 May 2023 • 3 min read
'Greenhushing': One in four businesses admit to hiding their green credentials

Marketing

'Greenhushing': One in four businesses admit to hiding their green credentials

Research commissioned by environmental charity Earthwatch reveals increasing number of UK businesses have engaged in 'greenhushing' in the past year

clock 24 May 2023 • 2 min read
Teething troubles: How the cost of living crisis took a bite out of plant-based product sales

Marketing

Teething troubles: How the cost of living crisis took a bite out of plant-based product sales

New market data suggests sales of many plant-based alternative foods have contracted over the past year, but the sector remains bullish that long term growth can be restored

clock 22 May 2023 • 7 min read
BusinessGreen Intelligence Whitepaper: Navigating the Green Heating Maze

Energy

BusinessGreen Intelligence Whitepaper: Navigating the Green Heating Maze

Available to BusinessGreen Intelligence Members

clock 22 May 2023 • 1 min read
'Digging its own grave': Are sponsorship deals with polluting car firms undermining the future of professional sport?

Marketing

'Digging its own grave': Are sponsorship deals with polluting car firms undermining the future of professional sport?

New report warns automotive companies are spending record funds on sports sponsorship to bolster their green image while lobbying against climate regulations

clock 17 May 2023 • 4 min read
'New era': Impact+ and Azerion partner to cut carbon from advertising supply chain

IT

'New era': Impact+ and Azerion partner to cut carbon from advertising supply chain

New digital advertising sustainability standard debuts in the UK

clock 02 May 2023 • 3 min read
The steaks are down: Wahaca ditches steak from menus over climate concerns

Management

The steaks are down: Wahaca ditches steak from menus over climate concerns

Mexican restaurant chain now offering 50 per cent veggie menu after decision to ditch popular steak and cheese burrito

clock 21 April 2023 • 3 min read
UK advertising regulator bans two 'sustainable aviation' ads

Aviation

UK advertising regulator bans two 'sustainable aviation' ads

ASA bans two Etihad Airways adverts on grounds they mislead customers on the environmental impact of flying

clock 12 April 2023 • 3 min read
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