'The end of the line for fossil fuel greenwashing?': What the ASA's latest climate rulings mean for fossil fuel marketing

Cecilia Keating
clock • 10 min read
One of the ads in the Shell ruling | Credit: AdFree Cities
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One of the ads in the Shell ruling | Credit: AdFree Cities

A trio of rulings from the UK's advertising regulator could have major consequences for oil and gas firms' marketing strategies

There's a word in climate circles that refers to when fossil fuel companies launder their image by purposefully advertising their greener products and services while omitting the emissions-intensive coal,...

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Cecilia Keating
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Cecilia Keating

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