New Weather Institute

'Not fit for purpose': Watchdog accused of failing to protect public from 'climate impacts of high-carbon advertising'

Marketing

'Not fit for purpose': Watchdog accused of failing to protect public from 'climate impacts of high-carbon advertising'

Environmental campaign groups warn ASA lacks the remit or resources to effectively police 'greenwash' campaigns

clock 20 September 2023 • 5 min read
'Nailing the lid on its own coffin': Why snow sports should ditch their carbon-heavy sponsors

Marketing

'Nailing the lid on its own coffin': Why snow sports should ditch their carbon-heavy sponsors

As winter sports become increasingly vulnerable to climate impacts, a new report is calling for 'ironic' sponsorship deals with fossil-fuel giants to be axed

clock 27 February 2023 • 7 min read
Report: Car and airline adverts helped produce twice the emissions of Spain in 2019

Marketing

Report: Car and airline adverts helped produce twice the emissions of Spain in 2019

Researchers map emissions impact of high-carbon advertising, as Innocent is rapped by advertising regulator for ad that exaggerates environmental benefits of purchasing smoothies

clock 23 February 2022 • 4 min read
ASA draws ire from green campaigners over Land Rover ad ruling

Marketing

ASA draws ire from green campaigners over Land Rover ad ruling

Advertising Standards Authority faces criticism from environmental campaigners over 'series of failed and missed opportunities' to act against greenwashing

clock 24 November 2021 • 5 min read

Automotive

Chelsea tractors: Are car advertisers pushing city dwellers to buy carbon intensive SUVs?

Fresh analysis suggests 'Chelsea tractor' stereotype holds true with gas-guzzling SUV sales largely concentrated in UK towns and cities

clock 07 April 2021 • 5 min read
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OVO Energy launches ad campaign that switches on when grid is greener

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02

Climate policy rollback risks Tory seats: Poll reveals 'climate majority' in Blue Wall and key marginals

23 September 2023 • 6 min read
03

Xampla launches first consumer facing plant-based packaging brand

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04

London biotech Hoxton Farms opens first UK pilot facility for cultivated fat production

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05

Government threatened with legal action over net zero policy rollback

22 September 2023 • 5 min read