Packaging giant hopes that its new principles will cut waste, boost the amount of reyclable packaging materials on the market and address a widespread confusion among consumers over what types of packaging are recyclable.
Discussions are ongoing between the two companies, and a final agreement is expected by mid-2020.
The pandemic-induced lockdown has underlined how critical recycling is to UK supply chains, argues Viridor's Tim Rotheray
Trade body debuts Circular Aluminium Action Plan as sector bids to boost recycling rates
Three firms are aiming to create open data-sharing application that chemicals and plastics producers can use to inform circular production processes
Environmental groups and green businesses broadly welcome strategy, which aims to 'make sustainable products the norm'
The Loop circular packaging model is fast taking shape, and the company behind it insists conventional retailers still have a huge role to play in its success
The initial headline-grabbing pledges to phase out single use plastic may have become old news, but the new normal is seeing hundreds of companies quietly advance their plastic reduction strategies
The cities will share knowledge and best practice from case studies developed in the Circular London and Circular Glasgow projects which began in 2017
New EU rules boosting repairability and energy efficiency of TVs, fridges and lighting products will cut consumer costs and emissions, argues Andrew Warren