Wildfarmed launches 'regenerative crumpets' in Waitrose and Ocado

Stuart Stone
clock • 2 min read
Credit: Wildfarmed
Image:

Credit: Wildfarmed

Sustainable farming pioneer unveils crumpets made using 100 per cent regeneratively farmed wheat grown by a network of British farmers

Wildfarmed has launched its first regenerative crumpets in Waitrose stores and online at Ocado, in the latest expansion of the company's growing product range. Made using regeneratively farmed wheat...

To continue reading this article...

Join BusinessGreen

In just a few clicks you can start your free BusinessGreen Lite membership for 12 months, providing you access to:

  • Three complimentary articles per month covering the latest real-time news, analysis, and opinion from Europe’s leading source of information on the Green economy and business
  • Receive important and breaking news stories via our daily news alert
  • Our weekly newsletter with the best of the week’s green business news and analysis

Join now

 

Already a BusinessGreen member?

Login

More on Biodiversity

How Vilnius emerged as one of Europe's premier green hubs

How Vilnius emerged as one of Europe's premier green hubs

Anton Nikitin, chief sustainability officer for Lithuania's largest city, shares lessons learned from Vilnius' stint as Europe’s 'Green Capital'

Stuart Stone
clock 23 March 2026 • 8 min read
How 'swift bricks' can help reverse the loss of red-listed species

How 'swift bricks' can help reverse the loss of red-listed species

BusinessGreen Intelligence speaks to Dick Newell, founder of Action for Swifts, after Scotland introduced rules requiring swift bricks in new buildings

Stuart Stone
clock 23 March 2026 • 3 min read
Poll: Brits of 'all political stripes' are nature-lovers

Poll: Brits of 'all political stripes' are nature-lovers

Nature is the second biggest source of pride for Brits after the NHS, but just 15 per cent of the public think the government is doing a good job in protecting the natural world

Stuart Stone
clock 21 March 2026 • 5 min read