Survey suggests key environmental terms poorly understood by UK public

Michael Holder
clock • 3 min read
Credit: iStock
Image:

Credit: iStock

Survey of 1,000 consumers points to language barrier between businesses and consumers around terms such as 'net zero', 'green', and 'sustainability'

The UK public appears to only have a limited understanding of some of the most commonly-used corporate environmental terms, with words such as 'sustainability', 'carbon offsetting', and the 'circular economy',...

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