McCain invests £25m in bolstering potato farmers' climate resilience

James S Murray
clock • 3 min read

Following two of the worst harvests in decades, the new McCain Potato Farmer Pledge campaign aims to help British farmers adapt to increasingly erratic weather

With much of the UK baking in near record high August temperatures, one of the country's leading food brands has today launched a major new campaign to help farmers adapt to escalating climate impacts....

To continue reading this article...

Join BusinessGreen

In just a few clicks you can start your free BusinessGreen Lite membership for 12 months, providing you access to:

  • Three complimentary articles per month covering the latest real-time news, analysis, and opinion from Europe’s leading source of information on the Green economy and business
  • Receive important and breaking news stories via our daily news alert
  • Our weekly newsletter with the best of the week’s green business news and analysis

Join now

 

Already a BusinessGreen member?

Login

More on Supply chain

Whistleblowers fear meat and dairy growth plans will lead to 'full scale breach' of emissions pledges

Whistleblowers fear meat and dairy growth plans will lead to 'full scale breach' of emissions pledges

Many meat and dairy companies have announced climate goals, but insiders are privately warning a growth 'at all costs' culture still takes priority and is leading to severe food security, health, and planetary impacts

Stuart Stone
clock 04 November 2025 • 6 min read
Global Briefing: US and Japan ink critical minerals and rare earths supply deal

Global Briefing: US and Japan ink critical minerals and rare earths supply deal

Plus: G20's widening 'CDR gap', IKEA's largest solar project in India, and a 'world first' deep mine carbon storage project in Georgia

Stuart Stone
clock 31 October 2025 • 14 min read
Waitrose ploughs further £1m into regenerative farming projects

Waitrose ploughs further £1m into regenerative farming projects

Supermarket backs two new regenerative farming initiatives to help farmers in its supply chain accelerate nature-friendly farming practices

clock 31 October 2025 • 3 min read