McCain invests £25m in bolstering potato farmers' climate resilience

James S Murray
clock • 3 min read

Following two of the worst harvests in decades, the new McCain Potato Farmer Pledge campaign aims to help British farmers adapt to increasingly erratic weather

With much of the UK baking in near record high August temperatures, one of the country's leading food brands has today launched a major new campaign to help farmers adapt to escalating climate impacts....

To continue reading this article...

Join BusinessGreen

In just a few clicks you can start your free BusinessGreen Lite membership for 12 months, providing you access to:

  • Three complimentary articles per month covering the latest real-time news, analysis, and opinion from Europe’s leading source of information on the Green economy and business
  • Receive important and breaking news stories via our daily news alert
  • Our weekly newsletter with the best of the week’s green business news and analysis

Join now

 

Already a BusinessGreen member?

Login

More on Supply chain

Report: Carbon levies and diverse supply chains 'essential' for energy transition

Report: Carbon levies and diverse supply chains 'essential' for energy transition

Energy Transitions Commission warns against the West responding to China's clean tech dominance by shifting to overconcentrated supply chains

Michael Holder
clock 11 June 2025 • 4 min read
Mr Kipling owner Premier Foods invests in low carbon wheat

Mr Kipling owner Premier Foods invests in low carbon wheat

Food company partners with wheat supplier Bartholomews on low carbon fertiliser trial

clock 06 June 2025 • 2 min read
Shake Shack burger buns to use regeneratively-farmed flour

Shake Shack burger buns to use regeneratively-farmed flour

Restaurant chain teams up with Wildfarmed to use flour made from regeneratively-farmed wheat to produce burger buns for its UK outlets

clock 06 June 2025 • 2 min read