Red alert: Can traffic-light labelling of high-carbon products drive climate action?

Cecilia Keating
clock • 6 min read
Red alert: Can traffic-light labelling of high-carbon products drive climate action?

As calls mount for a ban high-carbon advertising, a new study claims to provide the first clear insight into UK public attitudes on the regulation of advertising for polluting goods and services

Earlier this month, the UN Secretary General called for a blanket ban on advertising by fossil fuel companies, arguing the time was nigh for governments and PR and advertising agencies to stop enabling...

To continue reading this article...

Join BusinessGreen

In just a few clicks you can start your free BusinessGreen Lite membership for 12 months, providing you access to:

  • Three complimentary articles per month covering the latest real-time news, analysis, and opinion from Europe’s leading source of information on the Green economy and business
  • Receive important and breaking news stories via our daily news alert
  • Our weekly newsletter with the best of the week’s green business news and analysis

Join now

 

Already a BusinessGreen member?

Login

Cecilia Keating
Author spotlight

Cecilia Keating

View profile
More from Cecilia Keating

We need the transition to a low-carbon economy to reverse historic injustices

Why the Women in Green Business Awards is more important than ever

More on Marketing

Red Tractor advert banned after watchdog upholds 'greenwashing' complaint
Marketing

Red Tractor advert banned after watchdog upholds 'greenwashing' complaint

Advertising Standards Agency upholds complaint from campaign group River Action which had claimed the farm certification body misled the public with its 'farmed with care' message

Jane Thynne, Farmers Guardian
clock 16 October 2025 • 3 min read
Climate adaptation has a marketing problem - it needs active, inclusive communication to attract investors
Marketing

Climate adaptation has a marketing problem - it needs active, inclusive communication to attract investors

We need a new language that speaks to the opportunities of well-designed resilience initiatives, not just obligation, writes Forster Communications CEO Amanda Powell-Smith

Amanda Powell-Smith, Forster Communications
clock 16 October 2025 • 3 min read
Why communication will determine the winners of the net zero economy
Marketing

Why communication will determine the winners of the net zero economy

The path to net zero is paved by the hard work of businesses in the green transition sector. Chris Dace, director at Resonates, outlines the challenges to these businesses – and how strategic communications are crucial for overcoming them.

Chris Dace, Resonates
clock 15 October 2025 • 4 min read