Public relations

Marketing can drive a greener, fairer future - but it needs to be given the right impetus, guidance and brief, writes Sustainable Marketing Compass' Alexis Eyre

New report from Clean Creatives argues communications agencies could soon face legal action if they do not stop working with fossil fuel companies

World's largest PR firm indicates it could ditch some clients in the future over climate concerns, but rejects calls to immediately halt work with fossil fuel companies

Political public relations arguably holds its origins in the oil, gas and coal industries, but amid growing criticism it is now facing increasing pressure to forge a future path beyond fossil fuel marketing

US Clean Creatives campaign is now training its sights on the UK, arguing industry-led Ad Net Zero initiative does not go far enough

The business and reputational risks for companies that provide a platform for, or create, fossil fuel advertising are growing