Lidl's plant-based range hits nearly 700 per cent sales growth

clock • 1 min read
Credit: iStock
Image:

Credit: iStock

Supermarket's original 2025 target of a 400 per cent increase in meat-free and alternative milk sales has been surpassed, reaching a staggering 694 per cent

Lidl GB this week revealed it has hit a milestone as part of the retailer's broader commitment to increasing the proportion of plant-based protein to 25 per cent of total protein sold by 2030. The company...

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