Misleading Burger King 'vegan' burger ads banned by ASA

Cecilia Keating
clock • 2 min read

ASA said 10 people had complained that three social media ads misled customers to believe that the burger joint's plant-based burger was vegan and vegetarian-appropriate.

An ad campaign for Burger King's first plant-based burger has been banned for misleading customers into thinking it was suitable for vegetarians and vegans, despite being cooked with meat and including...

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