BusinessGreen launches Secrets of Green Marketing and Climate Comms Briefing

The next BusinessGreen Leaders Briefing will take place on the morning of Friday December 7th and will bring together a raft of experts to explore the Secrets of Green Marketing and Climate Comms.

Following on from the success of the inaugural BusinessGreen Leaders Briefing on Navigating the TCFDs, our second event will again take an in-depth look at one of the challenges green businesses need to overcome if they are to drive climate action and sustainable business models into the mainstream.

The half day briefing will take place at the May Fair Hotel in Central London ahead of the BusinessGreen Technology Awards 2018, which will take place that afternoon at the same venue.

The Briefing is free to attend to all BusinessGreen Leaders Subscribers and tickets are available for all other subscribers and readers. Early Bird discounts are currently available, while discounts are on offer for those companies also attending the BusinessGreen Technology Awards.

"Tackling climate change and accelerating the development of a green economy is, in large part, a communications challenge," said BusinessGreen Editor-in-Chief, James Murray. "How do you convince people of the urgent need for climate action and build a constituency that will support decarbonisation policies? How do you stimulate a market and build demand for emerging clean technologies and green business models that may seem unfamiliar? How can established businesses respond effectively to growing scrutiny of their environmental record and promote their sustainability strategies to new audiences?

"The second BusinessGreen Leaders Briefing will seek to answer these questions and more as we bring together a host of expert speakers to discuss the communications techniques that underpin effective green campaign and marketing strategies." 

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• Topics
• Marketing
• Climate change
• BusinessGreen Leaders Briefing
• Advertising