Marketing

'World's greenest football club' joins Reading in incorporating stark global temperature graphic into home and away shirts

Amazon commissioned survey reveals many consumers are still confused over how to identify products with green credentials

CCEP's head of climate and sustainability in Great Britain explains what makes renewables 'an unstoppable force' and discusses the importance of baking sustainability into all commercial decisions

Boiler maker agrees to change marketing approach in wake of investigation from consumer watchdog over its 'green' claims

Ocado Retail and UK Refill Coalition launch phased refill scheme for rice, pasta, detergent, and fabric conditioner bought online

Advertising Standards Authority rules that Virgin Atlantic radio advert promoting '100 per cent sustainable aviation fuel' gave misleading impression it emitted zero emissions

Advertising Association campaign moves to help industry measure previously 'hidden' emissions arising from use of cloud computing and digital production technologies

Greencore's chief sustainability officer explains how her background in economics and finance is becoming increasingly useful as the green agenda matures

Decarbonising your business can seem daunting, but doing it right can improve brand reputation and boost business, while also reducing costs, writes Cornwall Insight's Emily Lewis

Tuze Mekik, director of sustainability at Dr Martens, explains why the fashion industry has a 'huge opportunity' to lead the way in sustainability