Advertising

Ecotricity confirms it is taking legal action against the firm for using its image of a green Union flag

Top marketing expert accuses authorities of failing to properly police green advertising claims

Meetings to help shape update to green advertising code

Survey finds majority prefer colour coded fuel efficiency labels to current car ad information

New codes to toughen guidelines governing green broadcast ads

Steering group to update advertising guidelines on how to make accurate green claims

Advertising Standards Agency rules that biofuels can only be declared " sustainable" if clear policies are in place to limit impact on food production and deforestation

Businesses have a key role to play in promoting green behaviour and, as Paul Thomas argues, they should not be afraid to pull on our heart strings in the process

Advertising Standards Authority claims vast majority of adverts' environmental claims adhere to industry code of conduct

Claim that SUV which emits 192g of CO2 per km made "environmental, and economic, sense" slammed by watchdog