Don't blame the pilot: In defence of reusable packaging trials

clock • 4 min read

We need to start thinking about reusable and refillable packaging as an engineering problem from the perspective of the user, rather than the supplier, writes Hubbub CEO Alex Robinson

If you're recruiting for a reusable packaging business, you might want to put a line in the ad saying ‘optimists only – the faint of heart need not apply'. Because if you survey the economy around reusable...

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