The UK public is being flummoxed by corporate carbon speak

clock • 3 min read

A trick is being missed by businesses in the way they communicate the dangers and benefits of net zero to the public, writes Hubbub CP and founder Trewin Restorick

In the run-up to COP26 hardly a day goes by without a company committing to a net zero target. But while such commitments may be bold, polling of over 4,000 nationally representative UK residents carried...

To continue reading this article...

Join BusinessGreen

In just a few clicks you can start your free BusinessGreen Lite membership for 12 months, providing you access to:

  • Three complimentary articles per month covering the latest real-time news, analysis, and opinion from Europe’s leading source of information on the Green economy and business
  • Receive important and breaking news stories via our daily news alert
  • Our weekly newsletter with the best of the week’s green business news and analysis

Join now

 

Already a BusinessGreen member?

Login

More on Energy

RePower Ukraine Christmas Campaign to support hospitals facing blackouts and severe cold

RePower Ukraine Christmas Campaign to support hospitals facing blackouts and severe cold

Foundation promoting renewable energy for Ukraine creates Amazon wish list featuring portable heaters and warm blankets

Stuart Stone
clock 19 December 2025 • 3 min read
Trump Media to merge with Google-backed fusion energy firm in $6bn deal

Trump Media to merge with Google-backed fusion energy firm in $6bn deal

Firm behind President Trump's Truth Social platform to merge with TAE Technologies to create one of the world's first publicly traded fusion companies

Stuart Stone
clock 19 December 2025 • 4 min read
IEA: Global coal demand set to peak, plateau, and decline by 2030

IEA: Global coal demand set to peak, plateau, and decline by 2030

IEA expects renewables, natural gas, and nuclear to eat into coal demand in the coming years

Stuart Stone
clock 18 December 2025 • 4 min read