A vegan meat revolution is coming to global fast food chains - and it could help save the planet

clock • 5 min read

From Burger King to McDonalds vegan options are exploding on fast food menus, bringing with them the potential for a massive shift in public attitudes, says Malte Rödl from the University of Manchester

A few years ago, convincing meat-free "meat" was nothing more than a distant dream for most consumers. Meat substitutes in supermarkets lacked variety and quality. Plant-based burgers were few and far...

To continue reading this article...

Join BusinessGreen

In just a few clicks you can start your free BusinessGreen Lite membership for 12 months, providing you access to:

  • Three complimentary articles per month covering the latest real-time news, analysis, and opinion from Europe’s leading source of information on the Green economy and business
  • Receive important and breaking news stories via our daily news alert
  • Our weekly newsletter with the best of the week’s green business news and analysis

Join now

 

Already a BusinessGreen member?

Login

More on Supply chain

Mars plans €1bn investment to support green manufacturing drive

Mars plans €1bn investment to support green manufacturing drive

Food giant announces major investment programme to deliver raft of sustainability improvements to European factories

clock 18 September 2025 • 2 min read
'Decisive action is needed': Demand for fossil fuel based textiles drives rising emissions

'Decisive action is needed': Demand for fossil fuel based textiles drives rising emissions

Textile Exchange's annual report warns fossil fuel based materials are accounting for a growing share of global textile production, fuelling rising emissions across the fashion industry

clock 18 September 2025 • 3 min read
University of Leeds farm aims to halve emissions through climate-smart research trial

University of Leeds farm aims to halve emissions through climate-smart research trial

The Climate Smart Research project will see the farm, which is located between Leeds and York, tackle the growing pressure faced by the agricultural industry to adapt to climate change and reduce greenhouse gas emissions

Mia Willemsen, Farmers Guardian
clock 10 September 2025 • 2 min read