Global survey commissioned by financial giant ING finds appetite for enhanced environmental performance among consumers, but warns green progress is hampered by confusion about sustainability options
A majority of consumers believe their choices can make a difference to environmental outcomes, and almost two-thirds are willing to abandon products and brands that are seen to damage the environment....
To continue reading this article...
Join BusinessGreen
- Enjoy exclusive news, insights and analysis from Europe’s leading source of information on the green economy and business.
- Make smart, responsible business decisions with an eye on the latest regulatory and tech developments
- Stay in the know with our overnight briefing, expertly curated help you run a competitive and sustainable business
- Tap into our extensive archive of exclusive articles, news, analysis and guides
- Choose from 3 paid membership levels or start a 7-day no strings trial
