From beach to bathtub: Procter & Gamble unveils world's first recyclable shampoo bottle made with beach plastic

Madeleine Cuff
clock • 2 min read

Bottle will be used by consumer goods giant's largest shampoo brand, Head & Shoulders, in a pilot run in France later this summer

Consumer goods giant Procter & Gamble (P&G) has today announced plans to launch the world's first recyclable shampoo bottle made with beach plastic, an initiative it claims could offer a potential solution...

To continue reading this article...

Join BusinessGreen

  • Enjoy exclusive news, insights and analysis from Europe’s leading source of information on the green economy and business.
  • Make smart, responsible business decisions with an eye on the latest regulatory and tech development
  • Tap into our extensive archive of exclusive articles, news, analysis and guide
  • Access to our new BusinessGreen intelligence service, providing you with
  • > Exclusive in-depth case studies
  • > Policy briefings, white papers and reports on market trends that are shaping the direction of the net zero transition
  • Our overnight briefing, expertly curated help you run a competitive and sustainable business
  • Online and interactive meetings with BusinessGreen’s editors to discuss the crucial stories and trends from the past month

Choose the membership package that's right for you and your organisation, via our 3 membership levels.

Join now

 

Already a BusinessGreen member?

Login

More on Recycling

Plans for a DRS in the UK have wide public and political support - here's why

Plans for a DRS in the UK have wide public and political support - here's why

The UK is right to be moving ahead with a deposit return scheme (DRS) for drinks bottles as it will clean up our streets and boost recycling rates, writes Reloop's Jenni Hume

Jenni Hume, Reloop
clock 25 November 2024 • 5 min read
These 10 companies excel at marrying net zero and circular economy goals

These 10 companies excel at marrying net zero and circular economy goals

Tech conglomerate Cisco, equipment maker, John Deere and food and beverage company PepsiCo stand out, new report claims

Heather Clancy, Trellis
clock 22 November 2024 • 3 min read
Why the UK should abandon plans for a DRS recycling system

Why the UK should abandon plans for a DRS recycling system

Attempts to create a UK-wide deposit return scheme for recycling single-use drinks containers have been a disaster, argues the The Recycling Association's chief executive Paul Sanderson

Paul Sanderson, The Recycling Association
clock 22 November 2024 • 5 min read