Net Zero Festival Spotlight: Viki Cooke, co-founder of Britain Thinks

BusinessGreen staff
clock • 1 min read

VIDEO: Leading green economy figures offer their candid views on what net zero means to them ahead of the Net Zero Festival 2021

Viki Cooke is the co-founder and joint chair of Britain Thinks, an insight and strategy consultancy based in London, as well as chair of Hubbub Foundation,  an award-winning behaviour change charity that aims to drive healthier, greener lifestyles across a variety of sectors, from fashion and food to travel and home heating.

A pioneer of deliberative research methods, Cooke has played a cental role in some of the UK's landmark exercises in climate democracy, including the nation's first Citizens' Jury, as well as its inaugural Citizens' Forum and Citizens' Summit. 

As part of an interview series profiling speakers taking part at next week's Net Zero Festival, Cooke discusses the importance of public climate engagement on climate, why the UK's small business community should be on the frontlines of net zero transition, and the damaging impact of apocalyptic and negative language in discussions about decarbonisation.

Viki Cooke is co-founder and joint chair of strategy consultancy Britain Thinks

Have you secured your tickets for the Net Zero Festival 2021 yet? Interested parties can sign up now for a free pass here.

More on Marketing

Former Prime Minister David Cameron

Energy bills crisis: The wretched legacy of David Cameron's decision to 'get rid of the green crap'

Coalition-era cuts to energy efficiency and clean energy programmes could hold crucial lessons for policymakers today as they wrestle with how to respond to soaring gas prices

Cecilia Keating
clock 20 January 2022 • 7 min read
Build Back Greener? President Biden hints at path ahead for landmark climate legislation

Build Back Greener? President Biden hints at path ahead for landmark climate legislation

President concedes he may have to break up flagship Build Back Better bill, but expresses confidence key climate provisions can pass

James Murray
clock 20 January 2022 • 3 min read
An energy revolution is possible - but only if leaders get imaginative about how to fund it

An energy revolution is possible - but only if leaders get imaginative about how to fund it

Michael Grubb explores how government can better harness the remarkable innovation that is already underway across the energy sector to deliver on its climate goals

Michael Grubb, UCL, The Conversation
clock 20 January 2022 • 3 min read