Marketing

BusinessGreen's Young Sustainability Executive of the Year reveals how an interest in consumer behaviour helped shape one of the world's most exciting solar initiatives

Poll suggests public underestimates scientific consensus around climate change, as well as contribution of green energy to electricity mix

ASA says DECC was wrong to claim energy efficiency policy would save consumers money and push up house prices

BusinessGreen Leaders Awards Green PR Company of the Year Hill+Knowlton Strategies reveals how it helped the wind energy industry get a fair hearing

Company confirms it will continue to promote fuel poverty advert, albeit with clarification, as Burson Marsteller stonewalls questions on climate scepticism

Advertising Standards Authority raps coal giant over green ad campaign

Shale gas may have a role to play in a low carbon energy mix, but the industry will never deliver unless it can cut out the PR blunders

Statement by America’s biggest public relations firm may be the industry’s first official position on climate denial

Trewin Restorick argues we need a new approach to communicating green opportunities - and a cutting edge electric car might just hold the answer

EXCLUSIVE: GDFC considers direct sales and marketing business model in a drive to increase energy efficiency installations