Now is the time to ensure digitalisation drives greener behaviour

clock • 4 min read
Credit: iStock
Image:

Credit: iStock

E-commerce, consumer goods and services firms must work together to encourage and incentivise green consumer behaviour, write Bruno Oberle from the International Union for the Conservation of Nature (IUCN) and Lazada's Janet Sarah Neo

The global economy as a whole may have contracted as a result of Covid-19, but one aspect has massively accelerated: digitalisation. According to a study by McKinsey, companies have accelerated the digitisation...

To continue reading this article...

Join BusinessGreen

  • Enjoy exclusive news, insights and analysis from Europe’s leading source of information on the green economy and business.
  • Make smart, responsible business decisions with an eye on the latest regulatory and tech development
  • Tap into our extensive archive of exclusive articles, news, analysis and guide
  • Access to our new BusinessGreen intelligence service, providing you with
  • > Exclusive in-depth case studies
  • > Policy briefings, white papers and reports on market trends that are shaping the direction of the net zero transition
  • Our overnight briefing, expertly curated help you run a competitive and sustainable business
  • Online and interactive meetings with BusinessGreen’s editors to discuss the crucial stories and trends from the past month

Choose from 3 paid membership levels or start a 7-day no strings trial.

Join nowTry 7 day trial

 

Already a BusinessGreen member?

Login

More on Technology

Global Briefing: Germany proposes 2060 negative emissions goal

Global Briefing: Germany proposes 2060 negative emissions goal

Germany sets out new plans to boost carbon removals, New York revives two offshore wind farm projects, and Brazil unveils a major new green finance programme

James Murray
clock 01 March 2024 • 8 min read
Kim Wilson: 'The best ideas will come from collaboration between unexpected parties'

Kim Wilson: 'The best ideas will come from collaboration between unexpected parties'

McLaren Racing's director of sustainability discusses taking a 'sideways route' into a green career and the role of a 'racing approach' to delivering sustainability projects at the pace the world needs

Stuart Stone
clock 27 February 2024 • 6 min read
In focus: Plug and play or robot takeovers? How green businesses can harness 'disruptive' AI

In focus: Plug and play or robot takeovers? How green businesses can harness 'disruptive' AI

Adopting cutting-edge tech could determine whether businesses achieve climate goals or not - BusinessGreen Intelligence investigates how and why firms should prepare for clean tech upgrades

Stuart Stone
clock 22 February 2024 • 20 min read