Survey: More than half of consumers do not trust corporate green claims

Cecilia Keating
clock • 3 min read
iStock
Image:

iStock

SEC Newgate poll warns of 'deficit of trust' between consumers and corporates in the UK, as public concern over climate change hits record levels

Brits are highly motivated to shop sustainability, but a large proportion of consumers do not trust companies' environmental claims, a study published this morning has revealed. The research from communications...

To continue reading this article...

Join BusinessGreen

In just a few clicks you can start your free BusinessGreen Lite membership for 12 months, providing you access to:

  • Three complimentary articles per month covering the latest real-time news, analysis, and opinion from Europe’s leading source of information on the Green economy and business
  • Receive important and breaking news stories via our daily news alert
  • Our weekly newsletter with the best of the week’s green business news and analysis

Join now

 

Already a BusinessGreen member?

Login

More on Management

Planet Mark appoints Avital Johanan as new managing director

Planet Mark appoints Avital Johanan as new managing director

EXCLUSIVE: UN-partnered sustainability certification outfit announces chief product officer is to replace founder Steve Malkin after 12 years at the helm

Stuart Stone
clock 10 September 2025 • 2 min read
ISO and GHG Protocol to combine emissions measurement and reporting standards

ISO and GHG Protocol to combine emissions measurement and reporting standards

Accounting standards and guidance providers to merge climate standards into co-branded international framework

Stuart Stone
clock 09 September 2025 • 3 min read
Women in Green Business Awards: One month to go

Women in Green Business Awards: One month to go

There is just a few weeks left to secure your place at the second annual Women in Green Business Awards and join the this year's celebration of inspiring women from across the green economy

BusinessGreen staff
clock 09 September 2025 • 1 min read