'Infinite play': Adidas launches trade-in project for old sneakers and clothes

clock
 Adidas has launched a trade-in service
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Adidas has launched a trade-in service

Sportswear giant is hoping to reduce its environmental footprint through a pioneering new take-back scheme

Adidas customers will soon be able to exchange worn or unused clothing for points as part of a new loyalty system, that will see unwanted products resold or recycled. The initiative, dubbed Infinite...

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