How Pernod Ricard's internal CO2 price is driving its new sustainability strategy

Michael Holder
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Pernod Ricard's Campo Viejo vineyard and winery in northern Spain | Credit: Campo Viejo
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Pernod Ricard's Campo Viejo vineyard and winery in northern Spain | Credit: Campo Viejo

The multinational drinks giant introduced internal carbon pricing across its business in 2017, and the move is now helping to drive its push towards new 2030 green goals

When it comes to accelerating sustainability, one of the biggest challenges for a large, multinational corporate is getting every facet of their business to dance to the same beat. Indeed, it takes time,...

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