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Author profile

Madeleine Cuff

Madeleine Cuff

Madeleine Cuff was a journalist at BusinessGreen until January 2020.

Prior to joining BusinessGreen in June 2015, Madeleine spent three years as an assistant editor at innovation consultancy Stylus. She has a Masters in journalism from City University London and a first class honours degree in English Literature from Durham University.

In September 2018 she was named 'Business Sustainability Journalist 2018', at the Press Gazette Specialist Media Awards. 

 

Articles by Madeleine Cuff

Technology

'A bold bet to solve a big problem': Microsoft promises to be 'carbon negative' by 2030

BREAKING: Tech giant promises that by 2050 it will remove as much carbon dioxide from the atmosphere as it has emitted since its founding in 1975

clock 16 January 2020 • 4 min read

Policy

UK green economy boosts jobs and turnover, but campaigners fear faster growth needed

Green economy turnover swells 4.7 per cent to hit £46.7bn in 2018, but experts warn growth is off track for delivering on net zero goals

clock 16 January 2020 • 4 min read

Marketing

Time to wake up: The 'Greta effect' on branding in 2020

Siegel+Gale's Will Bosanko on what the marketing world can learn from the Swedish climate activist

clock 16 January 2020 • 4 min read

Risk

As climate climbs the global risk agenda, will Davos be different this year?

Dominance of environmental threats in this year's Global Risks Report suggests financial world is finally starting to grasp the urgency of the climate crisis

clock 15 January 2020 • 7 min read

Investment

Climate threats sweep the board in 2020 global risk ranking

For the first time top five long-term risks facing world are environment and climate related, latest report from World Economic Forum reveals

clock 15 January 2020 • 3 min read

Management

In 2020, the stakes in the climate fight have never been higher

Can the progress unlocked in 2019 drive emissions cuts in 2020? It has to, argues Eliot Whittington of the Corporate Leaders Group

clock 15 January 2020 • 5 min read

Waste

'Circulytics': Ellen MacArthur Foundation launches new service to help firms slash waste levels

New tool will give companies a free assessment of their progress towards more circular business models

clock 14 January 2020 • 4 min read

Investment

BlackRock's Fink embraces sustainability as 'new standard' for investing

Larry Fink has unveiled a raft of actions to integrate sustainability into BlackRock's investment offering, with ESG set to be assessed with the 'same rigour' as liquidity and credit risk

clock 14 January 2020 • 2 min read

Waste

Looking ahead by looking back

The next decade needs to see humans ditch our throwaway culture, argues WRAP's director Peter Maddox

clock 14 January 2020 • 5 min read

Waste

Colgate launches 'first ever' recyclable toothpaste tube

Colgate-Palmolive said it will share its tube technology with competitors in a bid to help make recyclable tubes an industry standard

clock 14 January 2020 • 2 min read
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