Siegel+Gale's Will Bosanko on what the marketing world can learn from the Swedish climate activist
"The eyes of all future generations are upon you," warned Greta Thunberg at the UN climate summit last year. It is one of many powerful statements given by the 17-year-old Swedish student, who went...
To continue reading this article...
Join BusinessGreen
- Enjoy exclusive news, insights and analysis from Europe’s leading source of information on the green economy and business.
- Make smart, responsible business decisions with an eye on the latest regulatory and tech developments
- Stay in the know with our overnight briefing, expertly curated help you run a competitive and sustainable business
- Tap into our extensive archive of exclusive articles, news, analysis and guides
- Access our Intelligence Reports and exclusive data-rich studies on business-critical aspects of the green economy (BG Advanced members only)
- Choose from 3 paid membership levels or start a 7-day no strings trial
