Opinion

Green adverts may be all the rage, but they need to be part of a genuinely green marketing campaign, argues Keith Jones of marketing data firm Acxiom

John Davies of AMR Research argues that greening an entire business often starts with a single exec

Malcolm McIntosh argues that committed green execs may have to fly under the radar if they want to change their business for the better

The prospect of recession and a consumer backlash could make for a tough year, but the green business movement is healthy enough to cope

From Dutch bicycles to Second Life seminars, Brad Allenby argues that offering people greener choices will help them cut their environmental impact

Auto makers may complain that proposed European CO2 limits are too much too soon, but they should have seen them coming

Packaging company boss Dennis Salazar is feeling a bit nervous about the shift towards environmentally sustainable packaging

As the Bali conference gets into full swing, Joel Makower assesses how near, and yet how far, the low carbon economy now seems

All the IT industry's big names have joined up to the influential Climate Savers Computing Initiative, except, that is, for Apple

Martin Fox of Stadbrooke Consultancy sets out the options firms face as they come to terms with climate change