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Advertising

Energy

Pro-fracking newspaper ad banned by Advertising Standards Authority

Breitling Energy's Telegraph advert 'misled the public'

clock 03 September 2014 •

Climate change

Climate change perception gap 'reminiscent' of MMR scandal, survey finds

Poll suggests public underestimates scientific consensus around climate change, as well as contribution of green energy to electricity mix

clock 27 August 2014 •

Marketing

Inside the wind energy industry's PR push

BusinessGreen Leaders Awards Green PR Company of the Year Hill+Knowlton Strategies reveals how it helped the wind energy industry get a fair hearing

clock 26 August 2014 •

Marketing

Edelman formally declares it will not accept climate denial campaigns

Statement by America’s biggest public relations firm may be the industry’s first official position on climate denial

clock 08 August 2014 •

Technology

Clean tech firms invited to take advantage of new certification scheme

UK to introduce new European Commission scheme in a bid to make it easier for clean tech firms to prove their cutting-edge products work as advertised

clock 18 June 2014 •

Marketing

Four reasons why green 'consumer behaviour change' is descending into a wild goose chase

Robertsbridge's Brendan May on why he's sceptical about yet another new buzzword in the sustainable business movement

clock 28 May 2014 •

Marketing

Sainsbury's v Tesco - Does a product's green credentials matter to customers?

Sainsbury's insists that when it comes to price comparisons whether a product is Fairtrade and where it comes from matters to customers - and it is willing to go to court to make its case

clock 30 October 2013 •

Marketing

Report: Television must be braver in tackling climate change head on

International Broadcasting Trust urges TV producers to tell the story of climate change through comedy or drama rather than just news

clock 29 October 2013 •

Marketing

What the rise of the "Conscientious Consumer" means for Sustainable Business

Accenture's Justin Keeble argues that a new breed of green-minded consumers present a major opportunity for savvy businesses

clock 13 June 2013 •

Efficiency

Conservative US shoppers turned off by eco-friendly lightbulbs, study finds

Consumer research finds conservative shoppers avoid purchasing an item associated with protecting the environment

clock 01 May 2013 •
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