On winning over 'persuadables' and tackling false narratives: Why we need to rethink media strategies

clock • 5 min read

Advertising is a powerful tool that must be embraced by climate campaigners to advance the net zero transition, writes ACT Climate Labs Harriet Kingabay

As someone who has been closely following the evolving landscape of climate communications, I am acutely aware of the challenges that lie ahead. At ACT Climate Labs, we are on a mission to transform the...

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More on Marketing

UK Green Business Awards 2026 opens for entries

UK Green Business Awards 2026 opens for entries

Companies, projects, investors, campaigns, and individuals working across the green economy are invited to submit their entries for the UK's most prestigious green business awards

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Study: National UK newspapers accused of 'divorcing' net zero from climate change

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