Child's play: Mattel eyes 100 per cent recycled and recyclable toys by 2030

Michael Holder
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The Rock-a-Stack made from sugarcane plastic will go on sale in 2020 | Credit: Mattel
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The Rock-a-Stack made from sugarcane plastic will go on sale in 2020 | Credit: Mattel

Firm behind Barbie, Hot Wheels and Fisher-Price plans to launch first toy made from and packaged in green materials in early 2020

Toymaker Mattel has set its sights on ensuring all of its products are made from and packaged in 100 per cent recycled, recyclable or bio-based materials within the next decade, with children able to get...

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