'Tyre-to-tyre': European tyre manufacturers join forces to launch new recycling initiative

clock • 2 min read
Credit: iStock
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Credit: iStock

'Tyre‑to‑tyre' project launched in Europe in bid to advance circularity and reduce reliance on virgin raw materials

Tyre manufacturer Pirelli has joined forces with end-of-life tyre specialists Pyrum, synthetic rubber group Synthos, and green chemical pioneers Badische Anilin & Soda-Fabrik (BASF) to launch a tyre-to-tyre...

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