How Kashi worked with Dow's Pack Studios to design recyclable granola pouches

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Credit: Shutterstock / David Tonelson
Image:

Credit: Shutterstock / David Tonelson

Being on the same page about brand integrity and sustainability goals helped the two companies work across the supply chain

Earlier in this decade, Kashi customers - specifically, enthusiasts of the Bear Naked granola brand - began asking the cereal company to make its stand-up pouches recyclable. It took a close collaboration...

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