Taste of summer? IKEA serves up plant-based ice cream

Madeleine Cuff
clock • 1 min read

Swedish furniture giant rolls out strawberry flavour vegan soft-serve

Flatpack furniture giant IKEA is serving up vegan strawberry ice cream on its Bistro menus at UK stores from today, as part of its ongoing drive to cut the carbon footprint of its catering. IKEA, which...

To continue reading this article...

Join BusinessGreen

In just a few clicks you can start your free BusinessGreen Lite membership for 12 months, providing you access to:

  • Three complimentary articles per month covering the latest real-time news, analysis, and opinion from Europe’s leading source of information on the Green economy and business
  • Receive important and breaking news stories via our daily news alert
  • Our weekly newsletter with the best of the week’s green business news and analysis

Join now

 

Already a BusinessGreen member?

Login

Madeleine Cuff
Author spotlight

Madeleine Cuff

View profile
More from Madeleine Cuff

From SEMTA to Enginuity: Engineering skills body rebrands

Inside Enginuity's plan to build a workforce for the future

More on Marketing

Greenwashing versus green hushing: Is there a better way?
Marketing

Greenwashing versus green hushing: Is there a better way?

BusinessGreen's latest Spotlight webinar explored how green claims rules have evolved and how businesses can develop more effective green marketing campaigns

Stuart Stone
Stuart Stone
clock 23 January 2026 • 9 min read
Amsterdam becomes first capital city to ban fossil fuel and meat advertising in public spaces
Marketing

Amsterdam becomes first capital city to ban fossil fuel and meat advertising in public spaces

Ban means more than one-in-five Dutch people now live in municipalities with policies in place to block ads considered harmful to the climate

Stuart Stone
Stuart Stone
clock 23 January 2026 • 3 min read
'Get that electric feeling': Government launches nationwide EV campaign
Marketing

'Get that electric feeling': Government launches nationwide EV campaign

Department of Transport launches awareness campaign to promote the cost savings available to electric vehicle drivers

Amber Rolt
clock 20 January 2026 • 4 min read