An inside look at L'Oreal's sustainability makeover

Madeleine Cuff
clock • 7 min read

L'Oreal's chief sustainability officer Alexandra Palt reveals how the global beauty brand is upending corporate norms to drive change across all levels of the business

For a large corporate firm chugging along in the ocean of international commerce, it takes a lot of effort to radically change direction. Their turning circles are large and unpredictable, and during any...

To continue reading this article...

Join BusinessGreen

In just a few clicks you can start your free BusinessGreen Lite membership for 12 months, providing you access to:

  • Three complimentary articles per month covering the latest real-time news, analysis, and opinion from Europe’s leading source of information on the Green economy and business
  • Receive important and breaking news stories via our daily news alert
  • Our weekly newsletter with the best of the week’s green business news and analysis

Join now

 

Already a BusinessGreen member?

Login

More on Marketing

We need to give young men compelling alternatives to meat-heavy diets

We need to give young men compelling alternatives to meat-heavy diets

Meat consumption has been declining in the UK, but young men appear to be bucking the trend, driven by pervasive gym culture ideals and protein misinformation, writes Hubbub CEO Alex Robinson

Alex Robinson, Hubbub
clock 09 July 2025 • 4 min read
'The cigarette companies of the 21st century': Media firms unite in call for ban on fossil fuel advertising

'The cigarette companies of the 21st century': Media firms unite in call for ban on fossil fuel advertising

Group of advertising firms write to government to call for a ban on fossil fuel marketing ahead of parliamentary debate next week

clock 02 July 2025 • 4 min read
Study: Almost half of Gen Z say they would eat 'lab-grown' meat

Study: Almost half of Gen Z say they would eat 'lab-grown' meat

Young Brits far more likely to eat cultivated or 'lab grown' meat products than older generations, new Ipsos survey finds

Stuart Stone
clock 27 June 2025 • 4 min read