Pure Planet

BusinessGreen staff
clock • 1 min read

Company Name: Pure Planet

Headquarters: Bath

Website: https://purepla.net

Headcount: 45 people

Profile: Pure Planet is Britain's first app-based energy supplier and the first domestic supplier to offer 100 percent renewable electricity and 100 percent carbon offset gas.

The Pure Planet app offers totally digital services in a competitive and easy to use way, allowing customers to quickly switch to clean energy sources.

Using an artificial intelligence chatbot known as ‘WattBot', everything, including customer service, is done digitally and available 24/7.

With an easy to use and dynamic app design, Pure Planet makes switching to renewable energy accessible to a larger demographic.

Members are able to manage their account by tracking energy usage month on month both in kilowatt hours used and in pounds spent, providing customers with greater awareness of their energy consumption and helping them cut down on costs.

More than 60,000 people have downloaded the Pure Planet app, which helps each of its member save on average 3.7 tonnes of CO2 emissions per year.

Pure Planet, which was incorporated in 2015, is the only small independent energy supplier to be a signatory of the UN Global Compact. The company supports numerous carbon offset projects and is working to make renewables the mass market of consumer choice.

The Pure Planet app can be downloaded from Apple App store or Google Play.

More on Technology

Boiler Upgrade Scheme: Heat pump grant awards hit record levels

Boiler Upgrade Scheme: Heat pump grant awards hit record levels

Monthly total of BUS redemptions paid the highest on record, as government confirms latest surge in applications to popular grant scheme

Stuart Stone
clock 28 August 2025 • 5 min read
Steve Oldham: 'Climate change is a legacy problem - it's not just about today's emissions'

Steve Oldham: 'Climate change is a legacy problem - it's not just about today's emissions'

CEO at ocean-based carbon removal specialist Captura reflects on applying his experience deploying space and robotics technologies to green industries

Stuart Stone
clock 26 August 2025 • 7 min read
'Copper crunch': How the AI and clean tech booms could send copper prices soaring

'Copper crunch': How the AI and clean tech booms could send copper prices soaring

New BloombergNEF analysis details how surging demand for copper could present challenges for both AI data centres and the clean energy transition

James Murray
clock 12 August 2025 • 8 min read