Say goodbye to the polar bear: seven principles for effective use of climate images

Madeleine Cuff
clock • 7 min read

New research from Climate Outreach reveals how businesses can use new types of images to better support green communications efforts

What springs to mind when you think about climate change? If it is the image of a mournful-looking polar bear, clinging desperately to a floating ice cap, you are not alone. The polar bear has become one...

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Madeleine Cuff
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Madeleine Cuff

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