WRI's Kevin Moss argues plastics were once seen as nature's friend, but attitudes have changed and business models must change too
Before plastics became nature's enemy, they were meant to be nature's friend. Created in 1869 as a substitute for the ivory in billiard balls, the first primitive synthetic plastic was hailed as the...
To continue reading this article...
Join BusinessGreen
- Enjoy exclusive news, insights and analysis from Europe’s leading source of information on the green economy and business.
- Make smart, responsible business decisions with an eye on the latest regulatory and tech developments
- Stay in the know with our overnight briefing, expertly curated help you run a competitive and sustainable business
- Tap into our extensive archive of exclusive articles, news, analysis and guides
- Receive full access to businessgreen.com, indispensable information for business professionals
Choose from our 3 paid membership levels
