Greener wheat: Nestle launches new regenerative farming initiative

James Murray
clock • 3 min read
Ian Matts, a Northamptonshire-based farmer who supplies wheat for Shredded Wheat, is working with Nestlé on its new Wheat Plan / Credit: Nestlé
Image:

Ian Matts, a Northamptonshire-based farmer who supplies wheat for Shredded Wheat, is working with Nestlé on its new Wheat Plan / Credit: Nestlé

New Nestle Wheat Plan aims to encourage more sustainable farming practices across the food giant's cereal supply chain

Shredded Wheat could soon be produced for breakfast tables across the UK using innovative low carbon and regenerative agricultural practices, thanks to a major new initiative from food giant Nestlé...

To continue reading this article...

Join BusinessGreen

In just a few clicks you can start your free BusinessGreen Lite membership for 12 months, providing you access to:

  • Three complimentary articles per month covering the latest real-time news, analysis, and opinion from Europe’s leading source of information on the Green economy and business
  • Receive important and breaking news stories via our daily news alert
  • Our weekly newsletter with the best of the week’s green business news and analysis

Join now

 

Already a BusinessGreen member?

Login

More on Supply chain

Regenerative agriculture is now a food security imperative

Regenerative agriculture is now a food security imperative

The UK financial system still treats regenerative agriculture is 'high risk', writes Marc Palahi, CEO of the Circular Bioeconomy Alliance and chief nature officer at Lombard Odier

Marc Palahi, Circular Bioeconomy Alliance and chief nature officer at Lombard Odier
clock 08 July 2026 • 6 min read
'Credibility gap': Are corporate regenerative farming programmes delivering on their promise?

'Credibility gap': Are corporate regenerative farming programmes delivering on their promise?

Many of the world's biggest food firms are ramping up support for regenerative agriculture, but as a new report from FAIRR warns strategies remain 'fragmented and under-resourced'

Stuart Stone
clock 29 June 2026 • 7 min read
Carrots, sticks, and AI: How can businesses tackle evolving Scope 3 emissions?

Carrots, sticks, and AI: How can businesses tackle evolving Scope 3 emissions?

BusinessGreen's latest webinar unpacked why supply and value chains remain the biggest net zero challenge for many businesses, and explored how some firms are successfully tackling stubborn emissions 'hotspots'

Stuart Stone
clock 16 June 2026 • 13 min read