Jean giants unzip greener dyeing technology

BusinessGreen staff
clock • 2 min read

New dyeing process touted by Wrangler, Lee, and Walmart promises to cut water and energy use by more than 90 per cent

A new technology that claims to cut the energy and water needed to dye denim by more than 90 per cent has been endorsed by some of the world's largest jean manufacturers. Wrangler, Lee, and the Walmart...

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